Marketing Data Analyst
The Marketing Data Analyst supports the execution activities surrounding the delivery of customer and prospect data list for marketing channels including mail, email, outbound and digital. This position ensures list extracts are executed across all channels on time.
Create and deliver list files for assigned brands and channels to ensure accurate extraction and on-time delivery of audience lists, to support Deluxe Marketing Strategies
Manage researching of customer data to support the CCPA (California Consumer Protection Act) to ensure compliance
Manage list suppression process for our Lead Nurture campaigns across Deluxe
Provide customer and prospect data analysis to help inform marketing campaign strategies
Proficiency in Microsoft Access and Excel
Practical experience writing and reading SQL and leveraging backend databases
Technical skills with HCL's Unica Campaign platform: creating, troubleshooting, and supporting simple flowcharts
Salesforce knowledge, campaign execution
Education and Experience: Bachelors and 3 years or HS/GED and 7 years
3+ years in database/warehouse analysis
Ability to develop and execute operational processes
Comfortable working in a cross-functional and matrixed environment
Excellent written and oral communication skills with high level of diplomacy
Able to complete work items on time, validate the results
Self-starter and able to work independently with a proactive, agile and strategic mindset
Strong analytical and interpersonal skills
Deluxe Corporation is an Equal Opportunity / Affirmative Action employer:
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.
Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process.
Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to email@example.com.
Time Type: Full time
Work Status: Permanent
Company NameDeluxe Corporation
Deluxe is a trusted, technology-enabled solutions provider for enterprises, small businesses and financial institutions offering a range of solutions to help customers manage and grow their businesses. Approximately 4.8 million small business customers access Deluxe's wide range of products and services, including incorporation services, logo design, website development and hosting, email marketing, social media, search engine optimization, and payroll services along with customized checks and forms. For our approximately 4,600 financial institution customers, Deluxe offers industry-leading programs in data analytics, customer acquisition and treasury management solutions, fraud prevention and profitability solutions, as well as checks. Deluxe is also a leading provider of checks and accessories sold directly to consumers.