Web Strategist

Now hiring!
Benefits and generous PTO start on Day 1 of employment!
This is a hybrid role and we are seeking candidates in Minneapolis or Atlanta.
Deluxe Corporation is seeking a Web Strategist to join our Team. This position will support the execution of the Marketing Web Strategy Team’s vision to drive improved conversion rates and on-line revenue as well as achieving on-line customer acquisition numbers.Also act as principal guide for growth, profitability, and innovation on our sites.
Job Responsibilities:
Work with Director of Web Strategy to support website needs and roadmap across the company’s web properties.
Manage relationships with internal clients, understand client needs, and translate business needs into web strategies.
Work as primary owner of website performance, analytics, and insights using them to drive positive impact and continuous change on the website.
Coordinate with members of web strategy and optimization team, GTM teams, and other marketing teams to manage and drive projects to successful completion.
Create and lead project schedules, including the scheduling and management of team meeting cadences for projects.
Basic Qualifications:
Education and Experience: Bachelors and 3 years or HS/GED and 7 years
3-5 years in digital marketing and ecommerce experience specifically lead and demand generation.
3-5 years of defining digital marketing strategy for B2B and B2C with experience in the small business and financial segments.
Understand how to build and cultivate relationships across a highly matrixed enterprise environment.
Comfortable analyzing and deriving insights from web, retail, channel, and other data sources.
Preferred Qualifications:
Education: Bachelors degree in Business, Marketing, English or Communications
Experience: 7 years of Web Strategy, SEO/ESM or User Experience
Extensive experience building, structuring, and maintaining websites in an enterprise environment.
Experience with AEM, including managing assets, page editing, and creation.
Experience managing projects with competing deadlines and stakeholders.
Understanding of SEO, SEM, marketing automation, web analytics, UX, and content.
Understand relationship between demand channels and how each is responsible for driving revenue.
Deluxe Corporation is an Equal Opportunity / Affirmative Action employer:
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.
EOE/Minorities/Females/Vet/Disability
Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process.
Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to deluxecareers@deluxe.com.
Department: Marketing
Time Type: Full time
Work Status: Permanent
Company Name
Deluxe Small Business Sales IncCompany Info
Deluxe is a trusted, technology-enabled solutions provider for enterprises, small businesses and financial institutions offering a range of solutions to help customers manage and grow their businesses. Approximately 4.8 million small business customers access Deluxe's wide range of products and services, including incorporation services, logo design, website development and hosting, email marketing, social media, search engine optimization, and payroll services along with customized checks and forms. For our approximately 4,600 financial institution customers, Deluxe offers industry-leading programs in data analytics, customer acquisition and treasury management solutions, fraud prevention and profitability solutions, as well as checks. Deluxe is also a leading provider of checks and accessories sold directly to consumers.
Meet Your Recruiter
Kim Hjelm;Randy Holm
